Tips for Reversing a Slump in Your Creative Business

BeatingTheBlues

In some businesses slumps are expected. Take a landscaping business for example. Landscapers expect a slump in work during the winter months so they plan ahead and also offer snow removal to keep their business viable during the winter months. Sometimes a slump occurs without a warning or a reason. One thing creative business owners […]

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Shameless: Ten Fabulous Free Ways to Market Brand You!

Book Cover Two

One of the biggest challenges for creatives is getting your message to break through the buzz.  The internet is literally packed with DIY and craft blogs and sites.  Just spend an afternoon surfing the net and you can become overwhelmed fairly quickly.  Where do you find your niche in this tsunami of creativity?  What makes […]

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Creating Excellent Customer Service

CraftFairGoods

There is a funny thing happening in the creative business world with our current economy. It seems that creative businesses may have been duped into thinking that their customers only want cheap and quick – at the expense of stellar customer service. The problem is, I can’t ever remember hearing a customer complain about getting […]

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Editor’s Tips to Getting Published

hand browsing through stack of magazines

You work hard creating beautiful craft tutorials and keeping your blog posts up to date. As much as you love your loyal blog followers, wouldn’t it be nice to get recognition for your work and your awesome craft ideas by being published in a craft publication? Either online or in print? One editor that works […]

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How to Make Money Blogging

BloggityBlog

To blog or not to blog. That is always the big question isn’t it? The most important part of the answer is whether it would be worth it for you. Blogging can be great for your crafty business, but it’s also a lot of work. Only you can decide for yourself if it would be […]

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Promote Your Business: Use Videos with Animoto

Animoto Templates

In order to promote your business whether you are selling online, blogging, or even working at craft fairs, it is important to promote yourself and your products everywhere you can. One simple and inexpensive way is with Animoto. Animoto helps you take still photos and turn them into a quick video that can be uploaded […]

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Make Promotional Products a Priority for Your Business

Packaging

Once your crafty business is up and running, there are things you can do to promote it so that you drive more traffic to your store, designs, or blog. Besides using social media to spread the word, you can also design or purchase products that will also help. Here is a list of products you […]

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Key Elements of Advertising your Craft Business

Business Card

Promoting your online store and your craft product line is just as important as making the craft projects you sell. There are a few key elements to promotion, marketing, and merchandising any product that can help you. Adapt the principles of advertising to your crafts to see sales increase. My original business card that I […]

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