Small Business Saturday: DropCatch

  Welcome to Small Business Saturday, a new feature here on CreativeIncome. This Saturday, we are featuring DropCatch, a Chicago-based, handmande business specializing in magnetic bottle openers. I had a chance to speak with Joe Walsh, who cofounded the brand a little under two years ago with business partner Kent Frayn. He answered a few business-related questions for us that you won't want to miss.   Q: Describe your typical work day and tell us a little bit about your … [Continue reading...]

10 Innovative Ways to Make Your Craft Booth Pop

Of course your products have been crafted to draw your customers' eyes, but taking the time to display them in interesting and innovative ways can only help you. People will want to know what those wine bottles, ladders, jars, and colorful shelves are holding! Look below for ten super cute ways to add a little oomph to your booth displays. 1. Put together an eye-catching backdrop Image credit: Vintage Show Off 2. Repurpose a rustic ladder Image credit: Refresh Restyle 3. Pair … [Continue reading...]

“Grow Your Handmade Business” Book Review + Giveaway

Let me just start by saying, Kari Chapin is really cool. And. Smart. And funny. If you’re the owner of a creative business, you’d be silly not to get yourself a copy of her book, “Grow Your Own Handmade Business.” This is an essential guide filled with advice, anecdotes, and insightful ideas that you can […]

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Are Your Product Photos Looking Their Best?

One of the most important aspects of having a handmade business is making sure your products appeal to the eye, especially when you’re selling online. Remember: the customer can’t handle your handmade goods in person while deciding whether or not to make a purchase the way they could at a craft booth or small shop. […]

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SNAP! Conference Ticket Giveaway

SNAP! is an annual social media conference held for bloggers who focus on food, crafts, entertaining, and home DIY. For three days, these bloggers come together in Salt  Lake City, UT, in order to network, share ideas, attend classes and lectures, and get away from the stress of everyday life. This year, SNAP! will be […]

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Should You Be Using Item Numbers When Labeling Handmade Products?

A few months ago, I did a wholesale show with a group of wonderful ladies. One benefit to exhibiting in this group was that we could take orders for each other if someone stepped away. While we looked at each other’s items to get a feel for the different product lines, one of my booth […]

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How to Source the Best Keywords for Your Etsy Shop

The key to Search Engine Optimization (or SEO) success on Etsy is picking the most effective keywords for your shop and items. This helps your products come up faster for customers who are looking online via Google, Etsy, and other search engines.  Here are three simple ways to generate keywords and phrases to use in […]

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Etsy Interview Series: Meet Katie Lukes

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After attending Renegade Craft Fair Chicago, I just HAD to get to know some of the wonderful designers! Lucky for you, I’ve spoken with many designers, Etsy shop owners, handmade business owners and more. Get ready to learn from the best folks! Today we get to meet Katie Lukes!  How did you get started with […]

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Social Media Content Ideas You’ve Never Thought About

Social media - Walnut Hollow BTS

What do you usually post to social media to promote your business? Many creative businesses post about sales, new products, and events they’ll be appearing at, all of which are good pieces of information that your followers are probably interested in. But this kind of content isn’t going to build a solid relationship with your […]

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How To Set Goals When Using Social Media

Goals-Jenny-Holiday-on-instagram

If you are using social media to promote your business, then you probably have already set some goals, such as reaching a certain number of followers in a set time period. But social media goals should go beyond the number of followers and sales. One of the biggest challenges I see facing businesses using social […]

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